– About our client
Our client is a fast-growing Belgian startup on a mission to make mental wellbeing accessible to everyone. They connect employees to their psychologists and coaches offering confidential, stigma-free support and they help people grow resilience through digital, guided wellbeing journeys.
They’re a team of 6 passionate driven by one purpose:
They enable people to flourish by making mental wellbeing truly accessible.
Their culture is built on:
- support and safety
- authenticity and inclusion
- openness and vulnerability
- curiosity and learning
- pragmatism and meaningful impact
If you’re looking for a warm, human team that cares deeply about purpose and people, you’ll feel at home here.
– Your role: founding sales lead (Belgium)
Our client already has:
- a validated ICP (200+ employees)
- a sales playbook we’re validating
- strong demand signals
- a working growth engine
- a clear marketing & GTM strategy
Now, we’re looking for a mission-driven commercial leader to step in, take full ownership, and accelerate our client’s growth in Belgium.
You’ll start hands-on, managing the full sales cycle, from cold outreach to closing and gradually grow into a leadership role where you’ll build your own team in 2026-2027-2028.
– What you will do
Execute & accelerate
- Run the full sales cycle: prospecting, cold calling, discovery, demos, proposals, closing.
- Deeply understand HR and Wellbeing teams and challenge their thinking with care and expertise.
- Expand our client’s footprint in organizations of 200+ employees.
Optimize & scale
- Improve and refine our client’s existing sales playbook based on real-world conversations.
- Introduce smarter systems, scalable processes, and automated reporting.
- Work closely with marketing to craft high-performing campaigns and messaging.
Build relationships & partnerships
- Nurture partnerships with HR networks, wellbeing associations, and strategic collaborators.
- Be an ambassador of our client’s mission and values.
Grow into leadership
- Prepare our client for commercial scale in 2026 and beyond.
- Hire and coach the first BDRs/AEs as you grow into a Sales Lead / Head of Sales role.
- Help build a high-trust, mission-driven commercial team.
– Who you are
You’re a strategic doer: equally comfortable closing deals and improving systems.
You believe deeply in the importance of mental wellbeing and want to build a career with meaning and long-term impact.
You’ll thrive here if you’re…
- Passionate about mental wellbeing and its impact on organizations.
- Energized by cold outreach and sparking meaningful conversations.
- Skilled at listening deeply and uncovering real needs.
- Able to follow, validate and optimize an existing playbook not reinvent it.
- Curious, proactive, and excited to accelerate what’s already working.
- Collaborative, warm, and motivated by team success.
- Ready to grow toward people leadership in the years to come.
What we’re looking for
- 5-8+ years in B2B sales (SaaS or HR/health context is a plus).
- Strong communication, storytelling, and negotiation skills.
- Experience selling to HR, Wellbeing, Prevention, or People teams (big plus).
- Experience in selling an EAP is an even bigger plus.
- Ability to manage long cycles and multiple stakeholders.
- Experience optimizing or scaling commercial processes.
- Near-native Dutch and French (both required).
- Based in Belgium, with presence in the Antwerp office 2–3 days/week.
– What we offer
A role with purpose, ownership, and real-world impact. You’ll hear firsthand how our client changes lives and help bring that impact to thousands more employees.
You’ll enjoy:
- A founding commercial role with real ownership.
- A clear growth path to leading your own team in the coming years.
- Competitive salary with meaningful equity upside.
- Full-time contract with attractive benefits (meal/eco vouchers, internet allowance…).
- Our client-based and collective bonus system.
- Unlimited paid leave (min. 20 days).
- Unlimited access to our client for your own wellbeing.
- A fully transparant – teal oriented – organisation
- A warm, caring, human team culture.
- Hybrid work (Antwerp 2–3 days/week).
Why isn’t individual commission within our offer?
Our client doesn’t believe in individual commissions or bonusses. That’s why they don’t offer commission plans. They choose this because their B2B sales cycles are long and complex, and individual commission structures tend to push short term behaviour, pressure, and internal competition. In this kind of environment they often increase stress and the risk op burn out. A collective bonus model supports teamwork, sustainable effort, knowledge sharing and a healthier rhythm across a long sales process. This is why they give everyone a bonus by hitting collective targets.